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About us:

Cifarra is a media production company with a mission to humanize relationships between artists and brands. Founded by immigrants in New York City, Cifarra believes in diverse art that does not tokenize or compartmentalize artists of color but instead celebrates their unique vision and expertise. We are committed to protecting and supporting underrepresented artists by providing them with the tools they need to express their art honestly while still keeping our clients’ vision in mind.

Sobre nosotros:

Cifarra es una productora y plataforma de artistas independientes. Formada por inmigrantes Latinos en Nueva York.
Focalizando en el crecimiento cultural y la protección de la identidad individual.
Aquí creemos que su historia es importante y necesaria... sin muela

info@cifarra.com

This is a short video about our friend, Meeka. We saw her at home one day, with ink and cut-outs.
Solomon Bennett wrote a poem about her, probably in ink as well.

Summer Rum -
Directed by Liliet Rosa Reyes Oliva

This is a short video about our friend, Meeka. We saw her at home one day, with ink and cut-outs.
Solomon Bennett wrote a poem about her, probably in ink as well.

Meeka - Directed by Medina
with Komikka Patton

Extasis: To be or stand outside of yourself.
We shot this music video for OYLS, an electronic duo from warm
Los Angeles.
It was made in 2017, by friends and favors.
I wonder if dancing was allowed on set

Music Video for OYLS
Directed by Medina

Ramón Lavado Martínez, best known as “Chacal,” is a prominent figure in the contemporary Cuban musical movement. He has positioned himself as the quintessential author of the Urban-Cuban genre infiltrating the world.

An aspiring director in Havana, Medina’s first gigs involved live shows and low budget music videos. Ten years later, he returned with a better camera.

El Chacal lleva años calentando Cuba, ahora vino a calentar el Yuma.

Social Media piece for El Chacal
Directed by Medina

MetaDen is a community-based curation of queer/ trans/ gnc creatives of color.
Lili shot their NYE party in Brooklyn a year ago.
This is a look at interdimensional and intentional space.

NYE party for Meta Den
Directed by Liliet Rosa Reyes Oliva

Some memories have sound. This social media piece was created for Element Music, hoping to bring music to new moments.

Directed by Medina
for Element Music

Originally commissioned as an intro for a talk show about feminidad in the Miami community, Entre Mujeres. It’s not chisme, it’s unity.

MULIER
‍Drected by Medina